Bespoke Commercial Real Estate isn’t your typical CRE firm. “We work to drive business value on day one with strategic introductions and advice, with or without a real estate transaction on the horizon,” says Co-Founder and Managing Principal Peter Billmeyer. Bespoke’s unique value proposition differentiated the firm, but they struggled with how to tell their…
ROOT3 Marketing & Business Development kicks off a fundraising initiative for the American Heart Association leading up to Chicago Heart Walk for on September 20, 2019. In addition to participating in the American Heart Association Chicago Heart Walk, ROOT3 has launched an employee wellness initiative that aligns with its mission of supporting business and personal…
Gibraltar Business Capital is a B2B financial services firm dedicated to accelerating small businesses by delivering access to working capital when banks and other funding sources are limited or too restrictive. Jessica Moyer, SVP of Marketing and Operations, has over 20 years of broad financial services experience and oversees all of Gibraltar’s marketing and operations…
Chicago Global Health Association Co-Founder and Board President, Adam Murphy, MD, MBA, MSCI, shares how ROOT3 helped his nonprofit by establishing credibility through defining its value proposition and clarifying its mission to bring sustainable medical and mental health equity to underserved Chicago communities and to other areas across the globe. Hear what he has to…
With a lean internal marketing staff, Executive Brandi Will shares why having an extension of her marketing team has been a game changer. “We get a full suite of experts within their fields of expertise,” says Will. “It’s something we didn’t have before; it’s been a great partnership.” Hear what she has to say about…
We’ve blogged about the sales and marketing funnel before. As customers go through each stage of the buying process, their numbers decrease, and they become more likely to convert. The process takes time – and it takes content. Content is to key to not only speaking to your audience, but actually engaging with them as…
Scott Christiansen, founder and CEO of ROOT3, will be speaking on a panel, User Experience Design – Creating Integrated Marketing Campaigns, at the German American Chamber of Commerce of the Midwest’s (GACC Midwest) Annual SME Forum. The forum is slated for Thursday, May 16, 2019 at Northern Illinois University. GACC Midwest is an organization that promotes…
Check out a video showcasing the powerful and life changing work of I Grow Chicago, a nonprofit dedicated to combating the traumatic effects of violence and poverty in Chicago’s Englewood neighborhood. This video was a key component of the nonprofit’s gala that raised over $200,000 for the organization – more than tripling their donations…
As much as 80% of B2B content marketing assets are gated. Why? Because gated content can generate leads by providing prospects with valuable and sought-after information in exchange for their name and contact information. Gated content can include white papers, guides, videos, eBooks, webinars, or case studies. Master the following three areas to make the most…
ROOT3 Marketing & Business Development announces the release of an eBook, 26.2 Ways to Grow Your Business. The publication outlines insights and best practices for business development, lead generation, email marketing, and more. ROOT3 embarked on the eBook after signing on to become a 2018 Bank of America Chicago Marathon associate sponsor. ROOT3 Founder Scott Christiansen…
