A Solution to Lost Leads

For many organizations, the middle of the funnel is where leads go to die. Marketing says they delivered hundreds of leads, and sales says all the leads were bad. In fact, the problem was never with leads—it was with the process. There are two important steps that are being skipped that are forcing organizations to…

ROOT3 Names Jacob Davis as Digital Strategy Manager

ROOT3, the leading outsourced marketing and business development partner for emerging to mid-market businesses, announces Jacob Davis as Digital Strategy Manager. Jacob brings proven expertise in developing customer journeys and optimizing conversions with digital tactics including web, social, SEA, and CRM automations. “Most of our clients are as focused on lead nurturing as they are on filling the top…

ROOT3 Marketing & Business Development Expands to Adapt for the Next Stage of Growth

ROOT3 Marketing & Business Development, a national marketing and business development firm providing emerging to mid-market organizations access to the right resources and expertise at the right time to capture opportunity and efficiently scale, expands to new space to accommodate growth. Located at 1643 N. Milwaukee Ave., the firm occupies the third floor. “Serving our…

ROOT3 Organizes Veteran Careers Roundtable

We specialize in accessing and influencing hard-to-reach decision makers. This means that in order for our clients to reach their next phase of growth, we not only need to clearly know and define their strategic goals, but we often have to get creative to help them achieve them. During a recent strategy discussion, we recognized…