Tag Archives: content

New Infographic: Conduct a Content Audit to Support Your Sales Funnel

BlogBy root3llc May 16, 2019

We’ve blogged about the sales and marketing funnel before. As customers go through each stage of the buying process, their numbers decrease, and they become more likely to convert. The process takes time – and it takes content. Content is to key to not only speaking to your audience, but actually engaging with them as…

The Biggest Content Marketing Mistake & How to Avoid It

26.2 Ways to Grow Your Business, BlogBy root3llc May 21, 2018

As every B2B marketer knows, content marketing is one of the most effective marketing strategies available today. But content marketing that drives profitable customer action takes time and resources, two things that are typically in short supply at any agency or business. From creating relevant and visually engaging content consistently week to week, to then…