Resources

Industry Insights

A Solution to Lost Leads

For many organizations, the middle of the funnel is...

Utilizing Fractional Marketing Services Creates Cost Benefits and a Connected Strategy

Root3’s unique approach offers access to an entire...

Changes to Hospital Pricing Rules Prompts Go-to-Market Strategy Executed in 10 days

Our new case study examines how Stroudwater, a national...

Is Your Marketing and Business Development Program Built to Close Deals?

Unlock the full value of your marketing and business...

Squeeze 20% More Out of Your Pipeline with Sales Lead Nurturing

We’re in the business of delivering marketing qualified...

Use Your Growth Story to Re-engage & Grow Your Pipeline

The most important message to share right now is that...

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Case Studies

Visionary Optics: Medical Device Launch at a Global Trade Show

Driving Strategy and Execution to Get Association's Annual Meeting to the Finish Line

Product Launch at Global Tradeshow Visionary Optics

Creating Your Own PR Moment

Influencing Multiple Hospital Decision Makers

Qualitative Research Informs Messaging & Branding; Driving 300% YOY Growth

Unlocking Access & Innovation: Organic Farm Partners

Living Life to the Fullest: Oregon Surgical Institute

Consulting Firm First to Market with New Hospital Price Transparency Strategy Service

Scleral Lens Success: Visionary Optics

U.S. Medical Glove Company: Elevating Brand Identity Through Dynamic Content

Visionary Optics: Medical Device Launch at a Global Trade Show

Physical Rehabilitation Network (PRN): Automating Touchpoints for a Student Program to Build a Team and Meet Patient Demand

Case Study: Maximizing Lead Volume with a Curated PPC Strategy

Company News

Root3 Marketing & Business Development Becomes Associate Sponsor of the Bank of America Chicago Marathon

Root3 Marketing & Business Development, announces...

Scott Christiansen to Speak at Executives’ Club of Chicago Marketing Forum

The Executives’ Club of Chicago, Chicago’s leading...

Ashley La Fleur to Speak at 42nd National HIPAA Summit on Navigating Digital Marketing and Compliance Challenges

Session to Offer Key Insights on Balancing High-Impact...

Culture Highlights

The Business Case for Creating a Diverse and Inclusive Culture – and How to Get Started

There is a compelling business case for creating a...

Go...Ready, Set, Go

When we have initial conversations with new clients,...

Your Sales Team Does Not Want Leads (They Want Qualified Leads)

It seems counterintuitive, but at Root3 we don’t believe...

3 F’s to Optimize Landing Pages

There’s no time to waste when a reader hits your landing...

Subject Lines That Will Make or Break Your B2B Emails

Subject lines are the gatekeepers to your B2B emails,...

Video Testimonial: IT Consulting Firm Leverages Root3 as an Extension of Marketing Team

With a lean internal marketing staff, Executive Brandi...

Making the Most of Gated Content

As much as 80% of B2B content marketing assets are...

What Does B2B Marketing Research Entail?

Small to mid-market businesses can benefit from market research because...

Prove It: Let Your Clients Tell Your Story

The success of a business depends heavily on building...

Microtargeting

Microtargeting takes your list of potential buyers...

3 Must-Haves for B2B Event Marketing

B2B marketers spend roughly 25% of their annual budget...

4 Ways to Master the Digital First Impression

First impressions matter – whether face-to-face or...

Earn the Right to Ask

We believe that it’s better to give rather than ask...

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Visionary Optics: Medical Device Launch at a Global Trade Show

Driving Strategy and Execution to Get Association's Annual Meeting to the Finish Line

Product Launch at Global Tradeshow Visionary Optics

Creating Your Own PR Moment

Influencing Multiple Hospital Decision Makers

Qualitative Research Informs Messaging & Branding; Driving 300% YOY Growth

Unlocking Access & Innovation: Organic Farm Partners

Living Life to the Fullest: Oregon Surgical Institute

Consulting Firm First to Market with New Hospital Price Transparency Strategy Service

Scleral Lens Success: Visionary Optics

U.S. Medical Glove Company: Elevating Brand Identity Through Dynamic Content

Visionary Optics: Medical Device Launch at a Global Trade Show

Physical Rehabilitation Network (PRN): Automating Touchpoints for a Student Program to Build a Team and Meet Patient Demand

Case Study: Maximizing Lead Volume with a Curated PPC Strategy

Root3 Marketing & Business Development Becomes Associate Sponsor of the Bank of America Chicago Marathon

Root3 Marketing & Business Development, announces...

Scott Christiansen to Speak at Executives’ Club of Chicago Marketing Forum

The Executives’ Club of Chicago, Chicago’s leading...

Ashley La Fleur to Speak at 42nd National HIPAA Summit on Navigating Digital Marketing and Compliance Challenges

Session to Offer Key Insights on Balancing High-Impact...

The Business Case for Creating a Diverse and Inclusive Culture – and How to Get Started

There is a compelling business case for creating a...