How a Strategic Communications Plan Helped Bespoke CRE Emerge as an Industry Advocate
COVID-19 Response: COVID-19 had an immediate impact on the CRE industry and businesses were ambushed with bad advice. Marketing Shift: Within the first week, ROOT3 recorded a Zoom video featuring Founder Peter Billmeyer. His real-time advice resonated and was picked up and broadly shared. Additional tools and intel followed. Results: Bespoke is known for client…
